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The role, as advertised by NetEase Games
About NetEaseGames:
As a leading internet technology company based in China, NetEase, Inc. (NASDAQ: NTES and HKEX:9999, “NetEase”) provides premium online services centered around content creation. With extensive offerings across its expanding gaming ecosystem, the Company develops and operates some of China’s most popular and longest-running mobile and PC games. Powered by industry-leading in-house R&D capabilities in China andglobally, NetEase creates superior gaming experiences, inspires players, and passionately delivers value for its thriving community worldwide. By infusing play with culture and education with technology, NetEase transforms gaming intoa meaningful vehicle to build a more entertaining and enlightened world.
NetEase’s ESG initiatives are among the best in the global media and entertainment industry, earning it adistinction as one of the S&P Global Industry Movers and an “A” rating from MSCI. For more information, please visit: http://ir.netease.com/
Responsibilities:
- Responsible for planning and operating overseas gaming communities, developing and executing community strategies and objectives based on the product's market strategy and game version schedule.
- Oversee the promotional scheduling, publishing, and performance evaluation of game version content within the community.
- Continuously optimize Discord community functions based on player needs and preferences, ensuring the community meets player needs.
- Collect and report on player feedback and sentiment; Monitor competing products and new releases in the genre.
Requirements:
- Bachelor’s degree or above, with proficiencyin English as a working language.
- 3+ years of experience in operating large overseas gaming communities (Discord), with proven operational expertise in community and platform management, capable of developing and implementing community strategies.
- Deep gaming experience with overseas titles; familiar with shooter/competitive game genres, with clear insights into player demographics and the gaming industry.
- Strong communication and execution skills, collaborative team spirit, and a sense of responsibility.
- Proficiency in Chinese is required for this position, as daily communication and collaboration with game development team based in China are essential to the responsibilities of the position.
Note: All UK-based positions are eligible for visa sponsorship.
This role at a glance
This is one of 43 marketing and community roles open in England today, out of 631 live games jobs across the UK, and NetEase Games is hiring for 5 other roles alongside it. The title doesn’t name a seniority, so it most likely sits at mid level — the posting’s requirements are the best guide to the experience wanted. Like most UK games roles it doesn’t publish a salary, and too few marketing and community roles do for a fair comparison. Our salary guide covers typical ranges.
- Discipline
- Marketing & Community
- Level (from the title)
- Mid-level
- On gamesJobs since
- 26 Jul 2026
- Other Marketing & Community roles in England
- 42
About NetEase Games
NetEase Games is the games division of the Chinese technology company NetEase, one of the largest game publishers in the world. Its titles include Marvel Rivals, Identity V and Knives Out, and it has invested in or set up studios across Europe, North America and Japan.
NetEase Games company profile and all 6 open roles →
Guide How to get into the UK games industry: a practical guide →
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